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Some tips on winning FB competitions that you may want to consider before you like and enter the next one on Facebook. Facebook competitions are often easy to enter but still you should be aware of a few things to increase your chance of winning on FB while avoiding some of the common pitfalls.
Know when to Like (and Unlike)Many Facebook competitions require you to like the page as part of the entry or even before you can see the entry form. That is easy enough but you should also think through if an when you want to unlike it. Many compers just like the page to enter the draw and then unlike it as soon as they have entered - or so they think. If your plan is to only like the promoter's page for the sake of entering you should check the competition terms.
Some actually say that your entry only qualifies if you are still following that page at the point in time when they determine the winner. So if you unlike it prematurely you may have wasted your time as you would never actually have a chance to win.
Browse the terms and conditionsReading those Ts&Cs is always boring but you may want to have a quick look at them just to make sure you understand what you need to do to win. Some brands do a good job show an excerpt of the most important things (how to enter, how to win, licence number if applicable) on the Facebook page so that you do not have to find it in all that legal text of the terms. One thing to note about the terms is whether they actually do exist. If there is no terms and conditions at all that is rather dubious and in violation of Australian law and Facebook rules. So I would recommend to stay away from anything that is lacking proper terms. Most likely you would waste your time as there is not actual prize to win.
Understand how to winApart from liking and maybe sharing with friends Facebook competitions are actually similar to other online competitions. The winner may be determined in a random draw, by jury decision on a 25 words or less contribution, some question and answer mechanism, a photo competition or a creative contest where the best entry wins. So in addition to liking the FB page you also need to perform the task, for example if it is a 25 words or less question to answer put some effort in and make sure you stick to the 25 words. Check also my tips on how to enter 25 words or less contests.
Avoid Facebook competitons that break FB rulesYou may wonder why I bring this one up? In principle as a comper I agree that compliance with FB rules for competitions should not be my concern. However, it happens quite often that Facebook shuts down competitions or entire Facebook pages because they break the Facebook guidelines. When they do that you wasted your time with your competition entry as that competition is gone as well.
Brands should not do any of the following:
- Run a competition directly on their Facebook wall (such as 'like this picture to win') but need to run it in a separate FB application
- Request participants to ask friends to like the competition page as well.
- Accept entries to a competiton just by a Like of a picture, posting or page.
- Inform the winner on the Facebook wall. The rules say the winner needs to be contacted by mail or phone.
Careful with your dataIf you are concerned about privacy you need to be extra careful with Facebook competitions. When the competition requires you to like the page your Facebook friends will be able to see that. If it is a creative or photo competition that you are entering it is likely that anybody on Facebook will see your picture, text or any other contribution that you made.
Some of the Facebook competition apps also request you to give permission to post onto your wall etc. If that is the case you may end up being drowned in postings by that brand. Not only may you not want to see that yourself but it may also be something that your FB friends find irritating.
Got into the mood for some FB comps? Then check out our listing of Australian Facebook competitions.
Lastly do remember:
Facebook is like a jail. you sit around,waste time, have a profile picture,write
on walls and get poked by guys you don’t really know. (quote from www.quotesable.com/facebook-jokes)
Facebook has changed the rules for competitions dramatically. Previously, any kind of competition would have to be held in special Facebook apps. With the new rules that is not longer the case and a competition can be run straight on a Facebook page.
This simplification will change completely the landscape for Facebook competitions. There will definitely be many many more of them going forward. In this blog I try to summarize what this means both for people who like to participate in competitions but also for the brands who intend to run a Facebook competitions.
Changes for compers who want to join Facebook competitions
First the good news: The main change that we will see is that there will be much more choice of competitions. Previously, the requirement to run a competition in a specially programmed app made it a bit difficult to run competitions. With this obstacle removed you can expect many more competitions especially from smaller companies and bloggers and the like.
So what's the bad news then? Well, things can become a bit messy in the future. Facebook in general is a bit confusing for many people. Frequently Facebook users wonder about the whereabouts of their data and who receives what piece of information as they browse through Facebook pages, click on stuff and join competitions. The good thing about the special apps for Facebook apps was that they were stand alone in a way and you could easily see when you are doing something as part of the comp and when not. With the new rules everything is more relaxed so the boundaries between the competition and the rest of the Facebook page becomes a bit blurred. So you need to mind your steps if you worry about your data.
The other thing that can easily happen is the appearance of more illegitimate competitions. With the requirements for running Facebook apps simplified more companies or individuals may take a dirty short cut and just throw a competition out there on their Facebook wall without thinking about the law in general and even worse without never giving out a prize. With the need for special apps gone it may be more difficult for participants to track the progress of a competition and see the results at the end. At AussieContests we will continue monitoring the details of Facebook competitions carefully before we list them on our side. This way we should avoid any of the illegitimate stuff.
One obvious thing you should remember before you join all those Facebook competitions that are due to come up is to think about the consequences of joining. Many brands going forward will run simple 'Like to win' competitions. That is fine but remembers some will cover your timeline with a continuous blasting of their promotions. If you do not want that stay away. Or just unlike them when that happens.
If you are eager to join Facebook competitions now you want to check our competitions guide to winning on Facebook.
Changes for companies running Facebook competitions
First of all you should remember that only the Facebook rules have changed. You still need to comply with the specific Australian laws governing competitions. In particular, if you are running a random draw competitions that meets certain criteria you still need to apply for a trade promotion licence. Actually, violating the law is not only bad and stupid but it can mean your Facebook page will be shut down (all fans gone!). This is because a violation of the law is also a breach of Facebook rules according to their terms. You really should get a legal expert to draft the terms and conditions if you are in doubt. This blog post should give you some ideas about pitfalls but it is not a legal advice.
Remember going forward that you still need to have a disclaimer in all Facebook competitions. This should say that your company is the organizer and contact for the contest and Facebook has nothing to do with it. It is not a difficult thing to do and also fine for you as a brand. Just make sure that you do not forget to add this.
Overall things got definitely easier and chearper. If you want to run a competition on Facebook you can do that directly on the fan page. Thus, you do not need to program any app or use any of those external providers of Facebook ads. Going forward you can do competitions on the Facebook page like:
- The comment with the most likes wins
- The best or most creative or funniest comment wins
- The posted image with themost likes wins
- Every body who likes a post goes into a random draw for a prize
You can also run competitions where everybody who is already a follower is automatically is automatically getting a chance to win. This could be a good option if you plan to hold competitions regularly. If your fans know there is an easy entry to your comps they may not unlike your page that quickly. Brands also can combine this with hurdles such as giving out a prize by random draw if the number of fans reached 10,000 or something like that.
One thing that is still prohibited is making use of Facebook users personal pages in competitions. For example a competition organizer may not requrest that people post on their own personal page to be entitled for a competiton entry. Similarly, you may not request that participants need to share the competition on their own timeline. Basically this rule is in place for things getting out of control. You need to stick to this to ensure Facebook compliance.
Also, like before, you are not allowed to require participants to do tagging on an image where they are not actually part of the picture. This is a rather dirty method of increasing Facebook chatter which rightly is still banned as before the change of rules.
One thing you should definitely do as make the terms and conditions easy to understand and easily accessible. Already before the rule change Facebook comps were notorious for missing terms. That is utterly annoying for Facebook users and your potential customers. Just make it easy for them and make the terms available right there where you run the competition. The cleanest way is to either put the complete terms into a Facebook note or a dedicated webpage outside of Facebook which can be reached with a direct click from your Facebook page.
If you intend to publish the names of the winners make sure this is set as a requirement in the terms. This way you are free to do so once the winner is established. If you fail to do that you need to tediously get the winners consent before you do so. And that is sometimes difficult, especially if you want to use their photo.
Also in the terms you should state the participants agree to comply with the law when doing any postings as part of the competition. If you have a large fan base it may easily happen that there is somebody violationg some law and somebody else picking this up and turning it against you as the organizer of the competition and promoter of the page. Just make sure this does not happen. So you should include a condition that postings e.g. do not contain racial hatred, religious hatred, insults, false facts, copyright or trademark violations etc.
Another simple thing is to consider age restrictions. There is a lot of minors on Facebook. If you run a competition outside of an app like the new rules allow you, you have no way of checking participants age. So to avoid minors joining for something they are not entitled to make that very explicit on the page and in your terms and conditions.
There is quite a lot of Facebook competitions around nowadays. Often they are very easy to enter with all being required of you is too like the page. Usually when that is the case the organizer wants to use this to increase is "fan base". I doubt whether that really works for them but whatever let's us get the freebie is kind of fine with us I guess.
One thing you should remember with those "Like and Win" competitions is that it is easy enough too enter of course but it also may end up with your Facebook wall being swamped by the organizers promotional messages broadcasted to all your friends. Also the easy entry may mean that lots and lots of people will join thereby reducing your chances to win dramatically.
Here you can find a compilation of Facebook Competitions
Are you also looking for the best Facebook competitions to join? I got a comment from one of our member regarding my last blog on Facebook competitions saying that is all fine but how to find all those Australian Facebook competitions. I guess she is not the only one so I put my reply here. If you just Google search Facebook competitions or Facebook contests you end up with a lot of stuff about Facebook regulations and quite long list of expired competitions. You can find stuff like that but it is quite tedious. You can also try the Facebook search function but that is really quite useless in my experience.
What we do at AussieContests is that we follow all those Australian brands with good Facebook pages and constantly look out for their postings to spot the latest FB comp. Often we also get contacted directly by the brand when they are preparing to launch a new promotion to win something through Facebook. That's basically our daily Facebook work and all of that results in our listing. So if you check our directory of of Australian Facebook competitions you are pretty much set. We don't list everything out there, rather we focus on those FB promotions that are genuine and think our members would be interested in so it is a digest of the best win at Facebook stuff.
Hurray! We have reached more than a 1000 likes for AussieContests on Facebook. This morning I was pleaseantly surprised when I check our Facebook page as I never expect this to happen to quickly. Thanks for everybody liking our Facebook page. Given that we have so many followers we will make an extra effort to share exciting competition finds also on our Facebook page so you do not miss the chance to enter. Also we try to add more Facebook Competitions so that you can enter straight from there.
Today I have something exciting to share. A special guest feature by Jon McKnight, co-comper and author of A Prize to Die For. I hope you like this introduction to Jon's new book and will enjoy reading his novel as much. I certainly did and I think anybody slightly addicted to competitions must have read it!
Imagine being a comper if websites like this didn't exist, Facebook hadn't been invented, and you couldn't Google the answer to anything.
Instead of entering comps by e-mail or text, you'd have to write everything out by hand and then entrust it to the postal service.
And rather than getting up-to-the-minute information about the latest comps from AussieContests, you'd have to rely on solutionist magazines that were printed and posted to you once a month and were usually out of date by the time they hit your doormat.
Well, that's how things were in the early Nineties – and author Jon McKnight, a comper in England, conjures up that far-off world in A Prize To Die For, a comic novel that lifts the lid on our obsession.
Here, in a special feature for AussieContests, he tells how he came up with the winning idea for a novel...
Tell people you’re a comper and there’s a good chance they’ll think of you as some sort of anorak – something akin to a train-spotter or a twitcher.
But tell them you’ve just won a car, and suddenly they’re all ears and envious looks. Such is the plight of compers. People are only too willing to portray us as losers (rather ironic, in the circumstances), but the moment we win something spectacular, they all want to know the secret of our success.
I discovered that for myself when, a couple of decades ago, I bagged an Audi worth almost a year’s salary with a slogan that beat 3,000 others in a national magazine competition. Suddenly, all the people who’d laughed at me for buying 99 tins of cat food despite not owning a cat were laughing on the other side of their faces. The National Lottery didn’t exist in the early Nineties, so anyone who won, say, £1,000 a month for life would have made front-page news.
It was while I was writing my 50th slogan for just such a competition (I won a runners-up prize of £100 a week for a week!) that the idea for my novel came to me. What if a struggling pet food company tried to publicise its way out of financial difficulties by offering a £1,000-a-month-for-life prize, but decided to fix the judging so that the oldest entrant won?
The firm would get tons of favourable publicity and sales would soar, and it wouldn’t cost the firm very much if the winner was a 95-year-old whose life expectancy would probably be shortened by the shock of the win.
But what if something went wrong and the prize was awarded, on merit, to a comper who was only 30? The Managing Director of the pet food firm would be incandescent with rage at the realisation that the young winner could cost him a fortune… if he lives! And so a plot was born...
The bent judge who would have fixed the result of the competition if he hadn’t been, er, tied up at the time, is pressed into service as an assassin and tries to ensure that the 30-year-old winner won’t be around to enjoy his win for very long. And that isn’t the only problem that the 30-year-old Tim Wembury has to contend with. He’s embarrassed himself severely to buy 36 condoms for a comp, only to find himself in the only city in Britain where the postmen are on strike, the postboxes are sealed, and he can't post his entries.
And he thinks he’s been clever by entering a comp on sexy Italian bikinis and only giving his initial on the entry form so the judges will assume he’s a woman… but he hasn’t read the rule about having to wear his purchase to the prize presentation. No matter how successful he is, Tim feels everything is meaningless unless he can win the one thing he wants most in the world: the heart of a woman. He can’t believe his luck when Dilly arrives on his doorstep to find out more about him for the pet food firm, and she appears to enjoy his company. But is she only being nice to him because it’s her job? And is she part of the plot to send him on a one-way trip to the next world? Well, you’ll have to read the novel to find out!
Suffice it to say that this is one of the very few novels ever to feature a comper as hero (I'm only aware of one other, which is no longer in print), and compers everywhere will recognise our unusual and fascinating world at every turn of the page. A Prize To Die For has been well received, so far, with a string of five-star reviews on Amazon. Reviewers have described it as "achingly funny", "a gem of a book" and "thoroughly enjoyable and entertaining". One comment, fortunately typical, was: "Not many books make me laugh out loud and hoot with delight, but this one did." It's jolly nice of them to say so, but what a shame they weren't sitting on the judging panels all those years ago!
That's one of the problems of being a novelist: every reader is chairman of his or her own judging panel. Will they think it's apt and original? Does it say what it needs to say in 72,000 words or fewer? And does it deserve to win space on their bookshelf? Another winner could, of course, be Plymouth, my home city in England. Not many novels have been set here, but A Prize To Die For uses real locations that people can explore as they retrace the characters' steps. It's a great city, and a perfect backdrop for a novel. Smeaton's Tower, the lighthouse on Plymouth Hoe, is the scene of an attempted murder, while the magnificent war memorial that dominates the skyline nearby has a secret chamber inside it that nobody notices even though countless people inspect the names on the plaques every year. But perhaps the biggest winners are compers themselves. Everyone who reads A Prize To Die For will finally understand how our world ticks, what drives us to often extraordinary lengths to enter and win competitions, and the rewards our passion brings. And now, the judging begins: will A Prize To Die For win a place on your own bookshelf?
Hyundai car goes to a member of AussieContests! Last night we got a message from one of our members on Facebook describing how she won not only a Hyundai car but also other prizes recently. We are obviously very happy to hear this story. It is of course very motivating for us to see that all the hard work actually helps our members. Read below for yourself.
Just recently becoming a member and a liker I am slowly going through posts etc and found the ones about facebook competitions - I would just like to say that at first I was very dubious of these, thinking they were the easiest way for "hackers" to get to our private information.
I then came across the Hyundai Australia page (always liking their cars I thought I shall like their page even b4 I saw competitions) - I then found the "why are you Unique" competition with 2 days before closing I decided what have I got to loose, if it's a dud site the most people will get is a good laugh at my answer. Well I got a phone call when it was drawn saying I am a finalist - WOW I though (the call came from Ausstero so I thought ok) well 3 hours later I got another call saying I won - my prize a Hyundai Veloster - wow how cool was that I only had to come up with 25 words or less why I was unique and I won out of 6000 entrants.2 weeks b4 that I won a washer/dryer combo through That's Life, and then 2 weeks after winning the car, I managed to win a weekly prize through Medibank - they are there if you are able to source your pages properly - keep up the good work compers - I am now fully addicted lol.
Congratulations to Carmen Leak for striking luck three times and in particular for winning that Hyundai. For those of us who not won anything yet this is a great insipiration and a reminder to keep on trying!
Win an amazing holiday in Ireland for two. Tourism Ireland has got a great competition right now that I just have to tell you about. The prizes, a trip to Ireland, is very nice of course, and to enter is a lot of fun too.
How to enter?, Well, you are supposed to create a fabulous float using fun details and characters from the online application (the pages take a little while to open, but it is worth it). Your float can then enter into The Fantastic St. Patrick's Parade which you can see immediately and then get your friends to like. The 20 floats with the most likes are the ones that enter into the final prize draw. You can watch floats already made by other people to get some ideas of what you could do.
The pages are very well done and look inviting, I think, and it is a fresh change from your usual 'word or less' competition, definitely! The competition is linked to Facebook, but if you are not on Facebook you can enter anyway, just follow the link. Win Ireland holiday
I proudly present you my float, show me if you can do better!
We know you guys like campers a lot, so don't miss out on another chance to win your own great camper! This is a Jayco Hawk OutbackCamper Trailer inclusive of all on road costs and dealer delivery. Whole prize valued upto $26,696. Any resident of Australia can participate as long as you are aged 18 years or older. There will also be 10 runners up who will get a $100 DiscoveryHoliday Parks Gift Voucher.
What you have to do to enter? Not much really, just sign up with your contact details through Whats Up Down Under Facebook page.
Photo competitions are a great way to win free stuff online. There is all sorts of photo competitions both for near professional photography enthousiasts as well as for the average comper who just wants to explore another way to win freebies. On AussieContests we list photo competitions that you can join to win no matter how good your photography skills are.
Photo competitions are becoming much more common. One reason is the social networks like Facebook and in particulare Instagram which make it so much easier to submit photos as a competition entry. If you want to win competitions you really should not shy away from photo competitions just because there are so many of them nowadays. The other good thing about photo contests is that you often have a higher chance of winning. Many people are shy to submit their photo so overall there is often less entries than for example in random draw competitions. And less entries means a higher chance of winning for those who enter. Great right?
Like with all competitions you need to make sure to browse through the rules of the photo competitions. What do they really require you to submit? And how will the jury decide on the best entry? In photo comps run by various brands in Australia, be it on Instagram, Facebook or their company website, very often it is not about the best professional photo shot. Rather the contest jury will decide on the winning entry based on how funny or creative it is. Rather like words or less competitions but with a picture instead. As they say a picture says more than a thousand words.
One thing you need to make sure when you submit a photo for a competition is that you actually have the rights to do so. Do not give in to the temptation to submit somebody elses shot. That will backfire. And don't make your life difficult. Once you understand what the competition rules require take your funny or creative shot that could make it, submit your photo and move on. If you win they will let you know!
4WD Touring Australia is probably the best magazine and TV show around offroad travel in Australia. The magazine about four-wheel travel is published by Escape Media. They sometimes run competitions on their website or the 4WD Touring Facebook page and you can find the latest competitions by 4WD Touring here.
Join the latest competitions from www.aqtocycling.com and the AQTO Facebook page. AQTO makes top end high quality racing bikes and sometimes they give aways bikes or bike accessories in their AQTO competitions.
ohsoorganised.com.au - A new webshop for all things that keep your life organized. They run Facebook competitions from time to time.
The Jewel Hut carries all major international and Australian jewelry brands. If you are looking for rings, bracelets or pendants this is the website for you. The Jewel Hut every now and then have competitions where you can win jewelry, either on their website or the Jewel Hut Facebook page. We will list all new Jewel Hut giveaways here.
Yogee Toys has competitons very frequently. Some on their website and some only on their Facebook page. You can win books, toys and vouchers mainly.
Car rental made easy and they also have some competitions on their Facebook page every now and then.
At Glam Corner you can hire a designer dress online. Cool! Coco Chanel ones said a girl should be two things: Classy and Fabulous! We agree and we would add she should also be entitled for a free giveaway every now and then. Luckily GlamCorner seems to agree because they have little competitions every now and then, mainly on their Facebook page.
They do an app to find out where your friends are going, and how to join them. Works with Facebook and you can share your trips with anybody you know.
Shiels is a family owned and run Australian business focused on providing the best jewellery at the most affordable prices. Our Facebook presence was established in order to facilitate customer communication in order to help us design, model and choose designs that our community of clients are looking for.
Win a trip to Las Vegas How to Enter:
6. To enter, Entrants must during the Promotion Period:
a. Purchase a pack of Hairy Lemon effervescent tablets 10’s, 20’s or 40’s from Coles, Woolworths or selected pharmacies; b. Complete the entry form provided at participating pharmacies by filling in the required mandatory details and write a comment (in 25 words or less) describing a time when the Entrant most needed a recovery. Go to www.facebook.com/hairylemonpickup and go to the “Recover from Vegas” application and enter the Entrant’s details.
Win a year's supply of PureBred To enter the promotion, users will be required to; a. log onto the PureBred Australia Facebook page b. ‘like’ the Facebook page c. Visit the promotional app and register their details for an entry into the promotion including name, address, post code, phone number and e-mail address d. Tell us in 25 words or less why everybody loves PureBred 5. Entrants will become ineligible to win if they unlike the PureBred Facebook page during the Promotion Period.
Win a PJ Masks Catboy Cat-Car Ride Ons To enter the competition, simply Like the Hip little one Facebook page, Like the post and tag a friend on their post who is your superhero .
Win a Google home mini Simply enter your name and email / login via Facebook and complete the different methods of entering the draw. Plus, refer a friend with your unique link for up to 10 bonus entries!.
Win one of our Ultimate Summer packs To enter the competition, individuals must go to the link and answer one question in an online questionnaire hosted by Cocobella through the link on their Facebook feed here or Instagram feed.